Implementing
RTM Redesign
You can count on my support if you face one of the following business challenges:
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You plan to significantly grow your business and your current RTM model does not allow for growth;
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You acquire a new business and you need to expand your RTM to a new business scale;
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You are entering accompletely new market and need to set up RTM strategy from scratch;
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You have to downsize your business and are looking for more cost efficient RTM model
RTM Strategy Framework
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RTM Strategy is not stand-alone, but is part of overall Business Strategy
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RTM Strategy is directly linked to and based on inputs from Portfolio & Brand, Channel & Customer, and Production strategies
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RTM (re)design covers a wide range of functional areas, RTM business processes, operational standards and policies, KPIs setting and performance management, as well as overall RTM governance and change management
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RTM Strategy (re)design is a complex, cross-functional initiative, which has to be sponsored by top management
RTM Business Processes
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RTM Strategy (re)design covers 10 core RTM business processes
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The scope, content and relevance of RTM business processes varies from business to business. However, the majority of businesses would have these processes in place, one way or another
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Most, if not all, of the RTM business processes are cross-functional (i.e. more than one business function is involved in business process execution)
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Therefore, the changes, required in RTM business processes will usually affect multiple functional areas and require engagement of cross-functional leaders
Business Tools and methodologies
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Assessment of existing RTM models
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Mapping and evaluation of new RTM models
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RTM value chain analysis
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Logistics and Warehousing footprints
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RTM partners assessment
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Customer Trade Terms policy
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Commercial Execution Standards
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Organisational design and capabilities required
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Customer Service Levels policy
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RTM business process optimisation