
Developing Business Strategy
You can count on my support if you face one of the following business challenges:
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You are a start-up and need business strategy to launch your business
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You are an established business that needs business strategy to enter a new market / product category
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You are a business that needs business strategy to capture new growth opportunities
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Your business requires a turnaround
Business Strategy
for Start-ups
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Market scoping and opportunity assessment
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Customer / Consumer segmentation and profiling
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Business launch plan and budgeting
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Pricing and Trade terms strategy
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Evaluation of alternative routes to market
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Assessment of possible RTM partners
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Longer-term strategy
Business Growth / Expansion Strategy
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Identification and assessment of alternative sources of growth
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Assessment of new market opportunities
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Assessment of RTM alternatives for new market expansion
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Development of business cases
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Prioritisation of growth initiatives
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Evaluation of risks, related to growth or expansion
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Development of exit strategies
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Growth / expansion (interim) program management
Business Turnaound / Transformation Strategy
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Development of business turnaround or transformation strategy and plans
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(Interim) management of business turnaround or transformation initiatives

Business Tools and methodologies
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Business Mission, Vision and Ambition development
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Strategic (3-5 year) planning and budgeting
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Operational (annual) planning and budgeting
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Business KPI house and target setting
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Business SWOT analysis
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Market and competition landscaping
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Channel and customer segmentation and prioritisation
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Portfolio strategy
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(Omni-) Channel strategy
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Route-To-Market strategy
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Organisational design & Restructuring
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Change management